"O verdadeiro rei está mudando de castelo", justificou a Toyota sobre queda do Corolla

Por Alan Corrêa / 07/09/2026 BYD King passa Corolla enquanto Toyota troca produção de cidade.

O BYD King passou o Corolla em agosto, justo quando a Toyota reduziu a produção do sedan para transferir toda a linha a Sorocaba/SP.

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A BYD aproveitou a vitória e disse que "o Brasil escolheu um novo rei"; a Toyota respondeu dizendo que "o rei está mudando de castelo".

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No fim de junho, saiu o último Corolla de Indaiatuba, encerrando 28 anos de produção antes do fechamento definitivo daquela fábrica.

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A Toyota escolheu Sorocaba porque modernizar Indaiatuba exigiria uma reforma grande para receber processos e plataformas mais atuais.

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O novo pavilhão faz parte dos R$ 11 bilhões previstos até 2030 e leva Sorocaba de 170 mil para 270 mil veículos produzidos por ano.

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Corolla, Corolla Cross e Yaris Cross dividirão essa capacidade, enquanto a Toyota trabalha para devolver ao sedan seu volume completo.

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O King ganhou agosto, mas o Corolla segue líder no acumulado de 2026; a disputa muda de figura quando Sorocaba atingir o ritmo total.

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